A big part of my job is generating sales leads from the internet. I wear many other hats, but lead volume is so measurable that it's what my performance is compared against the most. I run so many reports against leads; cost per lead, cost per lead per source, cost per acquisition... I could tell you the lead opportunity loss from the aggregate time spent making my morning coffee over a date range. Good thing is I love lead generation; bad news is sometimes I get too buried. Today I got to do something entirely different; something not measured by number of leads generated; something so worthy of my time it needed no further justification.
Sullivan Solar Power was proud to be listed as a Gold Table Sponsor at the Fleet Week Enlisted Recognition Luncheon held at Seaworld. This annual luncheon honors the men and women of the armed forces. Included in the list of events was a drawing for various prizes, recognition of merit, and a special "Making a Difference" award where an honoree is selected from their peers for making a difference in the recovery and rehabilitation of injured service personnel.
This was not a PR stunt, there was no Sullivan booth or marketing materials to hand out. You are unlikely to hear about our participation other than this blog post. We did it because we understand the sacrifice our military makes. They take an oath to defend this country and deserve recognition for it. In fact, we don't just honor our military, we hire them. Many of our employees are former service members.
The Enlisted Recognition Luncheon isn't the only Fleet Week event where Sullivan Solar Power is making a positive impact; I hold a Volunteer Chair position at the Coronado Speed Festival held this weekend (I will probably write a post about that event too, I should have some great pics). This Saturday and Sunday, NAS North Island clears its runway for car racing, motorcycle stunt riding, car shows and various motor-sports excitement.
Seen in the photo above are several members of the Sullivan Solar Power team, along with the service members we had the honor of dining with.
Sullivan Solar Power has a long history of solar installations at military bases. Among my favorites are a 345,900 WAC system at the Camp Pendleton Dining facility that is mounted on a car port, and our 47,191 WAC solar panel system at MCAS (MCAS is literally a few hundred yards from our San Diego headquarters).